Yangwang Logo

Yangwang Auto

The Yangwang emblem translates electric luxury through a sculptural symbol rooted in ancient Chinese script. Its crisp black visual language gives the brand a technical, premium and culturally distinctive presence.

Available as PNG and WebP from a stable Motomarks CDN URL at /img/yangwang.

Logo
Yangwang logo
Founded
2023
Country
China
Company
Yangwang Auto
Headquarters
Shenzhen, Guangdong, China
Parent
BYD Company Limited
Official website

Updated Sep 7, 2026

Live logo URL

The preview and URL stay paired, so the asset you copy is the exact asset on screen.
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Yangwang full

This preview uses a placeholder token until an API key is available.

Add an API key before using this URL

Create or manage a key, then return here to copy a working URL.

Choose the right Yangwang asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

How to use the Yangwang logo in an app

Add the published Yangwang logo to a product with a Motomarks CDN URL, then keep the same asset across sizes, formats, and frameworks.

  1. 1

    Copy the CDN URL

    Start from https://motomarks.io/img/yangwang. That slug stays stable as Motomarks updates the published Yangwang assets.

  2. 2

    Choose type, size, and format

    Set type to full, badge, or wordmark when that variant exists. Add size (xs through xl) and format (png or webp) as query parameters.

  3. 3

    Add a publishable API key

    Append your pk_ key for production CDN requests. Secret sk_ keys stay on the server for JSON API calls.

  4. 4

    Drop the URL into your UI

    Use the URL in an img, Image, or native image loader. Keep alt text specific, such as "Yangwang logo".

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/yangwang?token=YOUR_API_KEY"3  alt="Yangwang logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/yangwang
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about Yangwang.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

Yangwang is BYD's premium new-energy vehicle brand, introduced in China in January 2023 as a technology-led luxury marque. Its logo was launched with the brand and is based on an ancient Chinese oracle-bone form associated with the character for electricity, connecting the identity to electric power and Chinese cultural heritage.

The mark uses a sharp, symmetrical, vertical symbol that suits high-end vehicle badging while distinguishing Yangwang from BYD's main brand identity.

First color in the reference palette

Motomarks records #000000 as the primary Yangwang reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the Yangwang logo in use today.

Origins

Yangwang was officially unveiled by BYD in January 2023 as a high-end new-energy vehicle brand positioned above BYD's mainstream passenger-car lines. The brand debuted with the U8 luxury off-road SUV and later promoted the U9 electric supercar, using advanced BYD technologies such as e4 individual wheel-drive architecture and DiSus intelligent body control. Its Chinese name, 仰望, means to look up or look toward, supporting a brand position built around aspiration, advanced engineering and premium electric mobility.

Brand identity

Yangwang's identity was created to separate BYD's flagship luxury products from its mass-market nameplates. The logo references ancient Chinese writing and the idea of electricity, giving the brand a connection to both cultural heritage and electric propulsion. This combination is central to Yangwang's public positioning as a Chinese luxury EV brand built around proprietary technology.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

2023

Launch emblem

Yangwang introduced a vertical, symmetrical emblem with angular strokes derived from ancient Chinese character forms linked to electricity. The mark is typically used in black or metallic finishes on digital media, vehicle noses, wheels and interior details.

Reason for redesign: The emblem was created for the launch of BYD's new luxury electric-vehicle brand and to establish a separate identity from the BYD master brand.

What to preserve in production

Shape, color, and type cues that keep Yangwang recognizable at app scale.

Composition

The Yangwang logo is a compact vertical symbol with a balanced, mirrored structure. Its narrow proportions make it suitable for vehicle badging, grille placement, wheel centers and app icons.

Symbol

The emblem is widely described as drawing from ancient Chinese script associated with electricity, linking Yangwang's nameplate to electric propulsion and indigenous cultural references.

Lettering

The brand usually pairs the symbol with clean modern Latin lettering for YANGWANG and Chinese characters for 仰望. The typography is understated so the abstract emblem remains the primary identity cue.

Color

Black is the dominant reference color in Yangwang's visual presentation, reinforcing a premium and technical impression. On vehicles, the mark may also appear in metallic or illuminated applications depending on trim and placement.

Shape

The logo uses angular, geometric strokes and a tall central axis. Its shape gives the identity a ceremonial quality while remaining simple enough for digital and physical reproduction.

Heritage

Unlike many luxury automotive marks based on shields or animals, Yangwang uses a culturally specific script reference. This helps position the brand as a Chinese luxury EV identity rather than an imitation of older European premium marques.

Market context

The oracle-bone style reference connects the brand to early Chinese written culture, while the electricity association ties that heritage to modern electrification.

Design logic

Yangwang's visual system emphasizes technical confidence, cultural origin and premium restraint. The logo avoids decorative complexity and relies on a single symbolic form that can scale from vehicle hardware to software interfaces.

Where teams place it

Common product surfaces where Yangwang assets need to stay clear, consistent, and fast.

Vehicle badging

Vehicle buyers

The Yangwang emblem appears on exterior and interior vehicle details, including front-end identity points, wheels, steering wheels and cabin trim.

Dealer and retail communications

Dealers

Yangwang branding is used in showroom signage, launch materials and local retail communications for the U8, U9 and related products.

Digital product listings

Product teams

Automotive apps and marketplaces use the Yangwang logo to identify BYD's luxury electric models separately from standard BYD vehicles.

Media and launch coverage

Media

The logo is used in press images, specification pages and coverage of Yangwang's high-end electric-vehicle technology.

Common questions about the Yangwang logo

Format, usage, attribution, and history notes for the Yangwang logo.

What does the Yangwang logo mean?

The Yangwang logo is based on an ancient Chinese script form associated with electricity. That reference connects the brand to electric propulsion while giving it a distinct Chinese cultural identity. The result is a symbol that supports Yangwang's position as BYD's premium new-energy vehicle brand.

What does the current Yangwang logo look like?

The current Yangwang logo is a vertical, symmetrical symbol with angular strokes and a compact geometric structure. It is most often presented in black, white, metallic or illuminated finishes depending on where it appears. The mark is paired with the YANGWANG wordmark or the Chinese name 仰望 in brand communications.

When was the Yangwang logo introduced?

The Yangwang logo was introduced with the brand's public launch in January 2023. BYD created Yangwang as a dedicated high-end new-energy vehicle brand, and the emblem was part of that launch identity. There is no long public sequence of earlier Yangwang automotive logos before the 2023 debut.

How should a product team display the Yangwang logo in an app?

A product team should keep the Yangwang emblem clear, high contrast and separated from competing marks or UI decoration. In vehicle databases, marketplaces or charging apps, the logo should identify the manufacturer or model family without alteration. Motomarks can help deliver appropriately formatted PNG or WebP assets for developer integration.

Can I use the Yangwang logo commercially?

The Yangwang logo is a brand identifier owned by BYD's Yangwang automotive business. Commercial use should be checked against the manufacturer's official trademark, dealer or media guidelines. Displaying the logo for identification is different from receiving permission to use it in advertising, merchandising or endorsement contexts.

More logos from China

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