Daewoo

Daewoo was founded in 1937 as part of the larger Daewoo Group and became a distinct automotive manufacturer in the 1960s and 1970s as South Korea's car industry expanded. Historically the brand used a simple wordmark in its early years and, during the 1990s global-expansion era, introduced a rounded emblem — often described as a stylized swirl or floral motif — used alongside a modernized Daewoo wordmark to convey motion and international reach. Following financial crisis and restructuring in the early 2000s, many Daewoo automotive operations were acquired by General Motors and the Daewoo automotive identity was gradually retired or rebranded under GM-related marques.