Genesis

Genesis Motor (a subsidiary of Hyundai Motor Group)

Official Website
Assets
Genesis full

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Brand Information

Brand Name

Genesis

Company Name

Genesis Motor (a subsidiary of Hyundai Motor Group)

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API Usage

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What does the Genesis logo mean?

Genesis was launched by Hyundai Motor Group as a standalone luxury brand in 2015, evolving from the earlier Hyundai Genesis nameplate.

The brand's logo is a winged crest that draws on traditional automotive luxury emblems and conveys motion, prestige and craftsmanship; its design lineage traces back to the Genesis nameplate and the crest/wing motifs used on earlier Genesis models. Over time the crest has been refined toward a cleaner, more minimal execution while maintaining the historic wing-and-shield symbolism that signifies luxury and performance.

What color is the Genesis logo?

The primary color of the Genesis logo is #000000. This color is used across the brand's official logo, emblem, and wordmark assets.

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