Use this URL to embed this brand asset directly in your application.
- 1,000 requests/day
- Access to all brand data
- Fast and up-to-date
- Hosted by our CDN
- Attribution link required
Brand Name
Chery
Company Name
Chery Automobile Co., Ltd.
Get brand details
GET https://api.motomarks.io/brands/cheryWhat does the Chery logo mean?
Chery was founded in 1997 in Wuhu, Anhui Province, China, and grew into one of the country's largest independent automakers. The brand's emblem has historically been a stylized, symmetrical mark composed of interlocking/overlapping ovals that form a triangular/letterform motif intended to convey motion, unity and technological aspiration.
Over time Chery has modernized the mark and wordmark together, moving from more complex, chrome-like treatments toward a flatter, simplified emblem paired with a clear Latin wordmark for export markets. The logo updates have typically aimed to communicate improved quality, global ambition and contemporary design language while retaining the core interlocked-oval motif.