Alpine

Alpine S.A.S. (automotive marque of Groupe Renault)

Official Website
Assets
Alpine full

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Brand Information

Brand Name

Alpine

Company Name

Alpine S.A.S. (automotive marque of Groupe Renault)

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API Usage

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What does the Alpine logo mean?

Alpine was founded in 1955 by Jean Rédélé and developed a distinctive identity around lightweight, performance-focused sports cars. The marque's emblem historically emphasized a stylized 'A' evoking alpine peaks and road-focused dynamism; early badges were script-based and later evolved into a more geometric monogram.

After periods of motorsport success in the 1960s–1970s and dormancy as a standalone brand, Alpine was relaunched by Renault in the late 2010s with a modernized 'A' emblem and livery that reference its original alpine/mountain motif and racing heritage.

What color is the Alpine logo?

The primary color of the Alpine logo is #0072CE. This color is used across the brand's official logo, emblem, and wordmark assets.

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