Yulon Logo

Yulon Motor Co., Ltd.

The Yulon emblem represents one of Taiwan's foundational automotive manufacturers, combining corporate restraint with a long industrial heritage. Its blue visual identity communicates reliability, engineering discipline, and the company's enduring role in domestic vehicle production.

Official website
Live logo URL
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Yulon full

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Choose the right Yulon asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

Implementation

Use the Yulon logo across your stack.

Copy a real CDN URL, then keep the same asset working in markup, components, native apps, and data calls.

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/yulon?token=YOUR_API_KEY"3  alt="Yulon logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/yulon
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about Yulon.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

Yulon Motor was founded in Taiwan in 1953 by Yen Ching-ling and became an important early builder of Taiwan's automotive manufacturing capability. The company's identity has long used a blue corporate wordmark and emblem treatment, reflecting a practical industrial image rather than a consumer lifestyle marque.

Because Yulon has often operated through manufacturing partnerships and related brands, including Nissan production in Taiwan and the later Luxgen brand, its own logo is most closely associated with the parent manufacturer and corporate group heritage. Public information on individual logo redesign dates is limited, so the identity is best understood through Yulon's long-standing corporate blue branding and its role in Taiwan's vehicle industry.

First color in the reference palette

Motomarks records #005BAC as the primary Yulon reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the Yulon logo in use today.

Origins

Yulon Motor was established in 1953 by Yen Ching-ling, during a period when Taiwan was developing its domestic industrial base. The company became closely associated with local vehicle production and technical cooperation with international manufacturers, helping build automotive manufacturing expertise in Taiwan.

Manufacturing partnerships

Yulon's history is strongly linked to production and distribution partnerships, especially with Nissan. This partnership structure shaped the company's public identity, with Yulon often appearing as a manufacturer and corporate owner while consumer-facing vehicles carried partner or related brand names.

Modern group identity

In the modern era, Yulon has remained a major Taiwanese automotive group with activities spanning vehicle assembly, distribution, and affiliated brands. Its corporate logo functions as a manufacturer identity and group-level mark, while related brands such as Luxgen have carried more consumer-facing design systems.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

1953

Early corporate manufacturer identity

Yulon's early identity was tied to its full company name and role as a Taiwanese vehicle manufacturer rather than a standalone consumer car badge. The brand presentation emphasized corporate credibility and industrial production.

Reason for redesign: The identity supported the establishment of a domestic automotive manufacturer in Taiwan.

Modern

Blue Yulon corporate mark

The modern Yulon identity is commonly presented in blue, using a clean corporate wordmark and emblem treatment associated with Yulon Motor and the wider Yulon Group. The mark is used more as a corporate and manufacturer identifier than as a vehicle grille badge for a broad export model range.

Reason for redesign: The simplified corporate presentation aligns Yulon with a group-level identity across manufacturing, distribution, and affiliated automotive businesses.

What to preserve in production

Shape, color, and type cues that keep Yulon recognizable at app scale.

Composition

Yulon's identity is composed as a restrained corporate manufacturer mark, usually pairing a blue emblem or wordmark treatment with the Yulon name. The composition favors clarity and institutional recognition over decorative detail.

Symbol

The Yulon logo is associated with manufacturing reliability, technical cooperation, and Taiwan's automotive development. Its meaning is rooted more in corporate history and industrial continuity than in a widely publicized symbolic story.

Lettering

The Yulon name is typically rendered in a straightforward Latin wordmark style, supporting legibility across signage, corporate documents, dealer contexts, and industrial applications.

Color

Blue is the dominant color associated with Yulon's corporate identity. It gives the manufacturer a stable, engineering-led appearance and visually separates the corporate brand from more expressive consumer vehicle badges.

Shape

The logo system uses a compact corporate mark structure that works at small sizes and in formal business contexts. Its shape language is simple, balanced, and suited to manufacturer identification.

Heritage

Yulon's identity carries the heritage of Taiwan's early vehicle industry, especially the company's foundation in 1953 and its role in localizing automotive manufacturing knowledge.

Market context

In Taiwan, Yulon is significant as a domestic automotive pioneer and a long-running industrial group. Its logo is connected to the development of local vehicle assembly, distribution networks, and later Taiwanese automotive brands.

Design logic

The identity philosophy is practical and corporate, emphasizing trust, continuity, and industrial capability rather than overt luxury, speed, or performance cues.

Where teams place it

Common product surfaces where Yulon assets need to stay clear, consistent, and fast.

Corporate website

Corporate visitors

Yulon uses its manufacturer identity on official corporate web pages, investor information, company history materials, and business communications.

Industrial and manufacturing contexts

Business partners

The logo appears in contexts connected to vehicle manufacturing, assembly operations, and group-level automotive business activities.

Investor and stock-market references

Investors

Because Yulon Motor is publicly listed in Taiwan, the company name and identity are used in financial profiles, exchange listings, and shareholder materials.

Automotive group references

Automotive researchers

The Yulon identity is used alongside related automotive businesses and partner brands to indicate ownership, manufacturing, or group affiliation.

Answers before you ship

Format, usage, attribution, and history notes for the Yulon logo.

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