Sehol Logo

Anhui Jianghuai Automobile Group Corp., Ltd.

The Sehol emblem presents a sharp red wordmark that reflects the brand’s Chinese new-energy roots and its connection to JAC’s passenger-car ambitions. Its clean, modern character gives the marque a practical technology-led identity suited to compact EVs, crossovers, and urban mobility.

Available as PNG and WebP from a stable Motomarks CDN URL at /img/sehol.

Logo
Sehol logo
Founded
2018
Country
China
Company
Anhui Jianghuai Automobile Group Corp., Ltd.
Headquarters
Hefei, Anhui, China
Parent
Anhui Jianghuai Automobile Group Corp., Ltd.
Official website

Updated Sep 7, 2026

Live logo URL

The preview and URL stay paired, so the asset you copy is the exact asset on screen.
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Sehol full

This preview uses a placeholder token until an API key is available.

Add an API key before using this URL

Create or manage a key, then return here to copy a working URL.

Choose the right Sehol asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

How to use the Sehol logo in an app

Add the published Sehol logo to a product with a Motomarks CDN URL, then keep the same asset across sizes, formats, and frameworks.

  1. 1

    Copy the CDN URL

    Start from https://motomarks.io/img/sehol. That slug stays stable as Motomarks updates the published Sehol assets.

  2. 2

    Choose type, size, and format

    Set type to full, badge, or wordmark when that variant exists. Add size (xs through xl) and format (png or webp) as query parameters.

  3. 3

    Add a publishable API key

    Append your pk_ key for production CDN requests. Secret sk_ keys stay on the server for JSON API calls.

  4. 4

    Drop the URL into your UI

    Use the URL in an img, Image, or native image loader. Keep alt text specific, such as "Sehol logo".

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/sehol?token=YOUR_API_KEY"3  alt="Sehol logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/sehol
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about Sehol.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

Sehol traces its public identity to the SOL brand launched in 2018 by the JAC Volkswagen joint venture in China, with the Chinese name Sihao. The name later appeared internationally as Sehol, while the Chinese branding continued to use 思皓.

Its visual identity has moved from the early SOL electric-car positioning toward a cleaner SEHOL wordmark used across passenger cars, electric vehicles, and export communications. The modern logo emphasizes a simple, high-contrast red wordmark, aligning the marque with contemporary Chinese new-energy and passenger-vehicle branding.

First color in the reference palette

Motomarks records #E60012 as the primary Sehol reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the Sehol logo in use today.

Origins

The brand began as SOL, introduced in 2018 by JAC Volkswagen Automotive Co., Ltd. for China’s electric-vehicle market. It used the Chinese name Sihao, written 思皓, and was positioned as a dedicated new-energy vehicle marque connected to JAC’s manufacturing base in Hefei.

Sehol name and JAC expansion

As JAC reorganized its passenger-car branding, Sihao became more visible across a broader range of vehicles and the export-facing Sehol name appeared in international communications. The brand has been used on electric cars, compact SUVs, and sedans, linking JAC’s domestic product strategy with overseas market recognition.

Modern brand positioning

Sehol’s current identity is tied to affordable passenger vehicles and new-energy mobility, especially in the Chinese market. Its branding is simpler and more wordmark-driven than the earlier SOL identity, reflecting a shift from a joint-venture EV project to a broader JAC passenger-car nameplate.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

2018

SOL launch identity

The original SOL identity was created for the JAC Volkswagen electric-vehicle brand and used a short Latin-name mark alongside the Chinese Sihao name.

Reason for redesign: The identity was introduced to establish a distinct new-energy vehicle brand for the joint venture in China.

2020

Sehol wordmark identity

The later Sehol identity emphasized the SEHOL Latin wordmark and the Chinese 思皓 name, commonly presented in a strong red color for digital, dealer, and product use.

Reason for redesign: The change supported broader JAC passenger-car branding and improved recognition outside the original SOL joint-venture context.

What to preserve in production

Shape, color, and type cues that keep Sehol recognizable at app scale.

Composition

The current Sehol identity is primarily wordmark-based, using a compact Latin name that is easy to reproduce on vehicles, websites, dealer signs, and export materials.

Symbol

The name and red presentation connect Sehol with modern Chinese mobility, practical passenger vehicles, and the new-energy market that shaped the brand’s launch.

Lettering

The SEHOL wordmark uses simple, geometric letterforms that prioritize legibility over ornament, which helps the brand work across badges, app icons, advertising, and small digital placements.

Color

Red is the leading visual cue in Sehol branding. It creates a direct link to JAC’s wider corporate palette while giving the marque a high-energy, China-market appearance.

Shape

The logo’s horizontal wordmark format is designed for clarity and flexible placement, especially on grilles, tailgates, charging-related interfaces, and dealer environments.

Heritage

Sehol’s visual heritage is relatively recent and is rooted in the SOL and Sihao identity created for JAC Volkswagen’s electric-vehicle activity in 2018.

Market context

The Chinese name 思皓 supports domestic recognition, while the Sehol Latin spelling gives the marque a more export-ready identity for markets beyond China.

Design logic

Sehol’s branding favors straightforward modernity, using a clean wordmark and strong red color rather than complex heraldic or luxury cues.

Where teams place it

Common product surfaces where Sehol assets need to stay clear, consistent, and fast.

Vehicle badging

Vehicle owners and buyers

The Sehol name is used on vehicle exteriors, tailgate badges, wheel centers, and model identification for passenger cars and SUVs.

Dealer websites

Dealers

Dealers and distributors use the Sehol wordmark to identify model pages, inventory listings, service information, and local sales communications.

Digital product catalogs

Product teams

The logo is used in online model catalogs, comparison tools, ownership apps, and automotive data products where the manufacturer must be identified at small sizes.

Export and distributor materials

Importers and distributors

The Latin Sehol name supports international distributor communications where the Chinese 思皓 name may be less familiar to buyers.

Common questions about the Sehol logo

Format, usage, attribution, and history notes for the Sehol logo.

What does the Sehol logo mean?

The Sehol logo is mainly a modern wordmark rather than a traditional symbolic crest. Its meaning comes from the brand’s origin as the SOL and Sihao new-energy vehicle marque connected to JAC Volkswagen, then its later role as a JAC passenger-car identity. The red color emphasizes energy and visibility.

What does the current Sehol logo look like?

The current Sehol logo is commonly shown as a clean SEHOL wordmark, often in red, with the Chinese 思皓 identity used in domestic contexts. It is simple, horizontal, and designed for easy recognition on vehicles, dealer signage, and digital interfaces where compact manufacturer marks are needed.

How has the Sehol logo changed over time?

Sehol’s branding began with the SOL identity introduced in 2018 for the JAC Volkswagen electric-vehicle brand. As the Sihao and Sehol names became more closely associated with JAC’s wider passenger-car activity, the identity shifted toward a simpler SEHOL wordmark that works better for export and multi-model use.

Can I use the Sehol logo in a vehicle app or data product?

A vehicle app or data product can display the Sehol logo for identification if the usage is accurate and consistent with applicable trademark rules. Teams should check Sehol or JAC’s official brand and trademark guidance before production use. Motomarks can help deliver correctly formatted PNG, WebP, and API-ready assets.

Who owns the Sehol brand?

Sehol is associated with JAC Motors, formally Anhui Jianghuai Automobile Group Corp., Ltd. The brand originated from the SOL marque launched by the JAC Volkswagen joint venture in 2018, then became part of JAC’s broader passenger-car and new-energy vehicle branding.

Where should teams find official Sehol trademark guidance?

Teams should start with Sehol’s official website and JAC Motors corporate communications for the most authoritative usage information. If a project involves advertising, resale, apps, or commercial data products, the safest approach is to confirm logo, naming, and trademark requirements directly with the manufacturer or authorized distributor.

More logos from China

Nearby manufacturer pages in the Motomarks index, useful when a product needs more than one mark.

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