Use this URL to embed this brand asset directly in your application.
Get brand details
GET https://api.motomarks.io/brands/ramThe Ram name and the ram's-head emblem trace back to Dodge pickup history; the stylized ram's-head hood ornament and badge became strongly associated with Dodge trucks beginning in the 1980s. In 2010 Chrysler Group separated Ram from Dodge as its own marque to focus exclusively on light-duty and heavy-duty trucks and commercial vehicles, retaining and evolving the ram's-head iconography into a modern shield/ram-head emblem. Over time the branding shifted from chrome hood ornaments and script badges to a bold, block-letter RAM wordmark and a simplified ram-head/shield motif to emphasize toughness and utility. The visual identity has consistently combined rugged, industrial cues (strong letterforms, metallic finishes) with occasional red accenting for energy and visibility.