Perodua Logo

Perusahaan Otomobil Kedua Sdn. Bhd.

The Perodua emblem combines a stylized P and 2 inside a rounded oval, expressing the name and role of Malaysia's second national carmaker. Its green and red identity gives the brand a practical, energetic, and locally rooted visual character.

Official website
Live logo URL
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Perodua full

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Choose the right Perodua asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

Implementation

Use the Perodua logo across your stack.

Copy a real CDN URL, then keep the same asset working in markup, components, native apps, and data calls.

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/perodua?token=YOUR_API_KEY"3  alt="Perodua logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/perodua
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about Perodua.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

Perodua was incorporated in 1993 as Malaysia's second national car company, with the name derived from Perusahaan Otomobil Kedua, meaning Second Automobile Manufacturer. Its badge has long used a compact oval form containing a stylized P and the numeral 2, directly referencing the brand name and its position in Malaysian automotive history.

The red and green color split has become the most familiar expression of the Perodua identity, giving the emblem a distinctly Malaysian mass-market character while separating it from the earlier national car identity of Proton.

First color in the reference palette

Motomarks records #009A44 as the primary Perodua reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the Perodua logo in use today.

Origins

Perusahaan Otomobil Kedua Sdn. Bhd. was incorporated in 1993 as Malaysia's second national car company. The company established its manufacturing base in Rawang, Selangor, and launched its first vehicle, the Perodua Kancil, in 1994. Perodua developed through a close technical and manufacturing relationship with Daihatsu, focusing on small, efficient vehicles suited to Malaysian roads and ownership costs.

Name and identity

The Perodua name is a shortened form of Perusahaan Otomobil Kedua, which translates to Second Automobile Manufacturer. The logo reflects that origin by combining a letterform associated with the brand name and a numeral 2 within a compact oval badge. This direct link between name and symbol has helped the marque maintain a clear, locally understood identity since its early years.

Role in Malaysia

Perodua became strongly associated with compact, affordable, and fuel-efficient vehicles for Malaysian buyers. Models such as the Kancil, Myvi, Viva, Axia, Bezza, Alza, and Ativa established the company as a high-volume domestic manufacturer. Its branding has remained practical and approachable, matching the company's emphasis on everyday mobility rather than premium positioning.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

1993

Founding oval badge

Perodua adopted an oval emblem built around a stylized P and the number 2, visually reinforcing the full company name and its status as Malaysia's second national car manufacturer.

Reason for redesign: The identity was created to give the new Malaysian carmaker a distinct badge that clearly referenced its official name.

2000s

Modernized three-dimensional treatment

Later applications commonly presented the red and green oval badge with metallic outlining, highlights, and a more dimensional finish for vehicle grilles, dealer signage, and marketing materials.

Reason for redesign: The treatment aligned the badge with contemporary automotive emblem styling and improved its physical appearance on vehicles.

2010s

Cleaner digital brand applications

Current Perodua communications often use the familiar oval symbol with cleaner reproduction, consistent wordmark placement, and simplified digital presentation across websites, campaigns, and customer touchpoints.

Reason for redesign: Digital channels require clearer scaling, consistent color reproduction, and stronger legibility across screens and mobile interfaces.

What to preserve in production

Shape, color, and type cues that keep Perodua recognizable at app scale.

Composition

The Perodua logo is built as a horizontal oval containing an abstract monogram. The internal forms read as a stylized P and the numeral 2, with the surrounding oval making the badge compact enough for car grilles, wheel centers, keys, documents, and signage.

Symbol

The P refers to Perodua, while the 2 refers to Kedua, meaning second, and to the company's origin as Malaysia's second national car project. The combined mark turns the company name into a direct automotive badge rather than relying on an animal, crest, or abstract corporate symbol.

Lettering

Perodua's wordmark is usually set in a bold, clean sans-serif style with uppercase letterforms. The typography supports the emblem with a functional, mass-market tone and avoids decorative styling that would conflict with the simple badge.

Color

Green and red are the most distinctive colors in the Perodua badge. Green gives the identity a practical and progressive association, while red adds energy and visibility. Metallic silver or chrome is commonly used on vehicle badges to make the emblem feel durable and automotive.

Shape

The oval shape softens the identity and gives it a conventional vehicle-badge structure. Its symmetry and enclosed outline help the mark remain recognizable at small sizes, particularly on the front and rear of vehicles.

Heritage

The logo preserves the founding idea of the company, its role as the second national carmaker of Malaysia. Because the P and 2 concept remains central, the badge continues to connect current models with the original 1993 identity.

Market context

In Malaysia, the Perodua badge is closely associated with accessible car ownership, compact mobility, and locally assembled vehicles. It represents a major domestic automotive identity distinct from Proton, the country's first national car company.

Design logic

The design is literal, compact, and practical. Rather than using complex heraldry, it communicates the brand name and national-car position in a simple form that works on small cars, retail environments, service centers, and digital platforms.

Where teams place it

Common product surfaces where Perodua assets need to stay clear, consistent, and fast.

Vehicle badging

Vehicle owners

The oval Perodua emblem is used on grilles, tailgates, steering wheels, wheel centers, and key fobs, usually in a metallic physical finish.

Dealer signage

Dealers

Perodua dealerships use the badge and wordmark on exterior signs, service reception areas, showroom displays, and official sales materials.

Digital retail

Customers

The logo appears on the official website, online booking flows, model pages, service appointment tools, and ownership communications.

Corporate and service documents

Owners and service teams

The Perodua identity is used on warranty materials, service booklets, manuals, brochures, invoices, and official customer notices.

Answers before you ship

Format, usage, attribution, and history notes for the Perodua logo.

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