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GET https://api.motomarks.io/brands/lincolnAbout the Lincoln logo
Lincoln was founded in 1917 by engine builder Henry Leland and established as a maker of luxury automobiles. The company struggled financially and was purchased by Ford Motor Company in 1922, becoming Ford's luxury vehicle division. Over the decades Lincoln's identity shifted from ornate script and crests to a simplified, refined emblem and design language reflecting American luxury. The marque is historically known for its coachbuilt bodies, V8 engines, and association with presidential and ceremonial vehicles.