IKCO Logo and Brand Identity

Iran Khodro Industrial Group

The IKCO emblem pairs a stylized horse head with a strong blue shield form, projecting motion, durability, and national industrial confidence. Its visual character connects Iran Khodro’s manufacturing heritage with a clear, recognizable automotive mark used across vehicles and corporate communications.

Live logo URL
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IKCO full

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Choose the right IKCO asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

Implementation

Use the IKCO logo across your stack.

Copy a real CDN URL, then keep the same asset working in markup, components, native apps, and data calls.

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/ikco?token=YOUR_API_KEY"3  alt="IKCO logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/ikco
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about IKCO.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

IKCO traces its identity to Iran National, the company founded in Tehran in 1962 by brothers Ahmad Khayami and Mahmoud Khayami. The company became closely associated with the Paykan, assembled from the Hillman Hunter platform, before adopting the Iran Khodro name after the Iranian Revolution.

Its modern badge is built around a stylized horse head inside a shield-like blue field, a symbol commonly associated with speed, strength, and Iranian cultural heritage. The blue corporate identity has been used across vehicle badging, dealer signage, export materials, and the company’s industrial group branding.

First color in the reference palette

Motomarks records #005BAC as the primary IKCO reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the IKCO logo in use today.

Origins

Iran Khodro began in 1962 as Iran National, founded by Ahmad and Mahmoud Khayami in Tehran. The company first built buses and later became best known for producing the Paykan, which entered production in the 1960s under a license connected to the Hillman Hunter. The Paykan became a defining model in Iran’s automotive history and helped establish the company as a major domestic manufacturer.

From Iran National to Iran Khodro

After the Iranian Revolution, the company adopted the Iran Khodro name, meaning Iran Automobile. The IKCO abbreviation is used internationally and in export-facing materials, while the Persian name remains central to domestic brand recognition. The brand identity evolved from a manufacturer associated with licensed production into a national carmaker with its own model lines.

Modern corporate identity

The modern IKCO identity is anchored by a blue emblem featuring a stylized horse head. The mark appears on vehicle grilles, steering wheels, dealer signage, corporate publications, and digital properties. Its shield-like outline and animal symbol give the brand a compact badge suited to automotive applications while retaining a distinct Iranian identity.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

1962

Iran National founding identity

The company’s earliest identity was tied to the Iran National name and its role as a domestic vehicle producer, especially through the Paykan. Branding from this period focused more on the company name and manufactured models than on the later horse-head corporate emblem.

Reason for redesign: The original identity reflected the company’s formation and early licensed production activities in Iran.

1979

Iran Khodro name adopted

Following the political and industrial changes after the Iranian Revolution, the company adopted the Iran Khodro name. This created the naming foundation for the later IKCO abbreviation used in international contexts.

Reason for redesign: The naming change aligned the company with its post-revolution corporate structure and national automotive role.

1990s

Blue horse-head emblem

The current identity is commonly recognized by a simplified horse head set within a blue, shield-like enclosure. The form is compact enough for vehicle badging while carrying a symbolic association with speed, energy, and strength.

Reason for redesign: The emblem supported a more distinctive manufacturer identity as Iran Khodro expanded its own product families and export presence.

What to preserve in production

Shape, color, and type cues that keep IKCO recognizable at app scale.

Composition

The IKCO logo is centered on a stylized horse head drawn in negative or contrasting space within a compact blue field. The composition is symmetrical in its outer mass but dynamic in the internal horse profile, which gives the badge motion without adding complex detail.

Symbol

The horse is commonly read as a symbol of speed, strength, endurance, and movement. In an Iranian context, it also carries cultural resonance through historic and literary associations with horsemanship and heroic imagery.

Lettering

The emblem is often used independently on vehicles, while the IKCO wordmark or Iran Khodro name appears in corporate and export communications. The separation between symbol and wordmark helps the badge work at small sizes on grilles, wheels, and steering wheels.

Color

Blue is the dominant corporate color, giving the manufacturer a stable, industrial, and institutional appearance. White or metallic treatments are frequently used for contrast when the emblem is applied to vehicle badges and digital interfaces.

Shape

The outer form reads like a rounded shield or badge, a familiar automotive shape that suggests protection and engineering solidity. The enclosed shape also gives the mark strong visibility on physical vehicle surfaces.

Heritage

The logo connects the post-Iran National era of the company with the IKCO abbreviation used internationally. It represents the manufacturer’s transition from licensed production toward a broader national automotive group.

Market context

The horse motif gives the brand a symbol that can be understood globally while remaining compatible with Iranian cultural memory and historical imagery. This makes the badge more locally distinctive than a purely abstract industrial mark.

Design logic

IKCO’s logo favors a simple, durable vehicle badge over decorative complexity. Its design relies on a single animal symbol, a controlled blue color field, and a strong enclosure to communicate speed, confidence, and manufacturer scale.

Where teams place it

Common product surfaces where IKCO assets need to stay clear, consistent, and fast.

Vehicle badging

Vehicle owners and buyers

The IKCO horse-head emblem is used on vehicle grilles, rear badges, steering wheels, and wheel centers where a compact manufacturer mark is required.

Dealer and service signage

Dealers and service networks

The blue IKCO identity appears across dealer facades, service centers, and customer-facing signage to identify official Iran Khodro sales and aftersales locations.

Corporate and export communications

Business partners and media

IKCO uses the emblem and abbreviated name in product literature, export materials, press communications, and industrial group presentations.

Digital vehicle platforms

Product teams and data platforms

Automotive marketplaces, fleet systems, and product databases use the IKCO logo to label manufacturer data for Iran Khodro models.

Answers before you ship

Format, usage, attribution, and history notes for the IKCO logo.