Detroit Electric

Detroit Electric was an early American electric vehicle marque produced by the Anderson Electric Car Company of Detroit, Michigan, beginning in 1907 and continuing into the late 1930s. The marque became known for its relatively long-range battery electric vehicles of the era and was marketed to doctors and women as a clean, easy-to-start alternative to gasoline cars. There is limited published detail about a formal, long-lived corporate logo in contemporary brand-guideline style; instead the marque was commonly identified by script nameplates and simple radiator badges typical of the period. The Anderson family/company behind Detroit Electric were key early U.S. proponents of electrified urban transport during the Brass Era of motoring.