Canoo

Canoo Inc.

Official Website
Assets
Canoo full

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Brand Information

Brand Name

Canoo

Company Name

Canoo Inc.

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API Usage

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About the Canoo logo

Canoo's visual identity centers on a simple, modern lowercase wordmark that emphasizes rounded letterforms and a distinctive double "oo" that reflects the brand's focus on mobility and continuity. The logo and branding have been used since the company's founding in 2017 to convey an approachable, futuristic electric-vehicle maker with a minimalist aesthetic. Over time the wordmark has remained the core element while vehicle designs and marketing have expanded around a clean, tech-forward presentation.