Irizar Logo

Irizar, S. Coop.

The Irizar logo presents a confident blue wordmark that reflects the company's long coachbuilding tradition and modern mobility focus. Its visual character connects Basque manufacturing heritage with a precise, technology-led impression suited to coaches, buses, and electric transport systems.

Available as PNG and WebP from a stable Motomarks CDN URL at /img/irizar.

Founded
1889
Country
Spain
Company
Irizar, S. Coop.
Headquarters
Ormaiztegi, Gipuzkoa, Basque Country, Spain
Official website

Updated Jun 29, 2026

Live logo URL
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Irizar full

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Create or manage a key, then return here to copy a working URL.

Choose the right Irizar asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

How to use the Irizar logo in an app

Add the published Irizar logo to a product with a Motomarks CDN URL, then keep the same asset across sizes, formats, and frameworks.

  1. 1

    Copy the CDN URL

    Start from https://motomarks.io/img/irizar. That slug stays stable as Motomarks updates the published Irizar assets.

  2. 2

    Choose type, size, and format

    Set type to full, badge, or wordmark when that variant exists. Add size (xs through xl) and format (png or webp) as query parameters.

  3. 3

    Add a publishable API key

    Append your pk_ key for production CDN requests. Secret sk_ keys stay on the server for JSON API calls.

  4. 4

    Drop the URL into your UI

    Use the URL in an img, Image, or native image loader. Keep alt text specific, such as "Irizar logo".

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/irizar?token=YOUR_API_KEY"3  alt="Irizar logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/irizar
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about Irizar.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

Irizar was founded in 1889 in Ormaiztegi, Gipuzkoa, Spain, beginning as a family coachbuilding business associated with carriages and later motor coaches. Public information about early Irizar logo artwork is limited, but the brand's modern identity is built around a clean blue wordmark rather than a pictorial vehicle emblem.

The contemporary Irizar mark emphasizes the manufacturer's Basque industrial heritage, coachbuilding continuity, and shift into modern sustainable mobility, including electric buses and turnkey transport systems.

First color in the reference palette

Motomarks records #005BAA as the primary Irizar reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the Irizar logo in use today.

Origins

Irizar began in 1889 in Ormaiztegi, a town in Gipuzkoa in Spain's Basque Country. Founded by José Antonio Irizar, the business grew from carriage and coachbuilding roots into a specialist manufacturer of passenger transport vehicles. Its long history helped establish Irizar as a name closely associated with coach bodies and bus design.

Growth as a coachbuilder

During the twentieth century, Irizar developed from a local workshop into an industrial coach manufacturer. The company became known for intercity and touring coaches, with the Irizar name applied prominently to vehicle fronts, sides, interiors, and sales material. This made the wordmark an important part of the brand's recognition in fleet and passenger environments.

Cooperative and international group

Irizar operates as a cooperative and is the lead company of the Irizar Group. The group has expanded internationally through manufacturing and commercial operations while keeping its headquarters in Ormaiztegi. The identity is used across coach products, electric mobility solutions, service communications, and corporate materials.

Electric mobility identity

Irizar's modern brand identity also supports its electric mobility activities, including zero-emission buses and related charging and infrastructure solutions. The blue corporate wordmark continues to provide continuity between the company's historic coachbuilding reputation and its newer role in sustainable public transport.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

1889

Early Irizar name identity

The earliest public identity was centered on the Irizar family name as the company began its carriage and coachbuilding activity in Ormaiztegi. Specific artwork from this period is not well documented in official public sources.

Reason for redesign: The name identified the founder's workshop and its coachbuilding activity.

Late 20th century

Modern blue Irizar wordmark

Irizar's contemporary public identity uses a blue wordmark with rounded, engineered letterforms. The mark is applied directly to coaches, buses, corporate communications, and digital channels.

Reason for redesign: The simplified wordmark supports industrial-scale manufacturing, international recognition, and consistent application across vehicles and corporate media.

2010s

Expanded group and e-mobility usage

As Irizar expanded its electric mobility activities, the corporate wordmark remained the central identity element while being used alongside product and group descriptors.

Reason for redesign: The existing identity provided continuity while the company moved further into zero-emission urban transport and integrated mobility systems.

What to preserve in production

Shape, color, and type cues that keep Irizar recognizable at app scale.

Composition

The Irizar logo is primarily a horizontal wordmark. Its compact composition is practical for coach fronts, body sides, digital headers, product literature, and fleet branding where quick legibility is important.

Symbol

The mark relies on the Irizar name itself rather than an animal, shield, or abstract transport symbol. This puts emphasis on the company's long-standing reputation as a specialist coachbuilder and bus manufacturer.

Lettering

The typography uses a clean, modern, rounded style that suggests precision and engineered surfaces. The letterforms are distinctive enough for vehicle badging while remaining readable at long range.

Color

Blue is the dominant brand color in current public use. It communicates reliability, industrial competence, transport technology, and a corporate tone suitable for public transport operators and fleet buyers.

Shape

The logo's horizontal shape suits wide vehicle applications, especially front panels and side branding. The rounded character of the lettering softens the technical appearance and gives the mark a contemporary mobility feel.

Heritage

Because Irizar's public mark is centered on the company name, it carries the continuity of a business founded in 1889. The wordmark links the family-origin name, Basque manufacturing roots, and the present-day cooperative group.

Market context

Irizar is closely tied to the Basque Country's industrial culture and cooperative business tradition. Its identity represents a regional manufacturer that became an international name in coach and bus production.

Design logic

The identity favors clarity, durability, and fleet usability over decorative symbolism. It is designed to work as a manufacturer signature on large vehicles and as a corporate mark for mobility systems.

Where teams place it

Common product surfaces where Irizar assets need to stay clear, consistent, and fast.

Vehicle badging

Fleet operators and passengers

The Irizar wordmark is used on coach and bus exteriors, especially where fleet operators and passengers need to identify the manufacturer.

Corporate websites

Customers, partners, and media

The logo appears in digital headers, company information pages, product pages, and group communications.

Trade shows and mobility events

Transport authorities, operators, and industry buyers

Irizar uses its identity on exhibition stands, product launches, electric mobility presentations, and promotional material.

Service and aftersales communications

Operators and service networks

The wordmark supports service, maintenance, and customer support materials connected to coaches, buses, and mobility systems.

Common questions about the Irizar logo

Format, usage, attribution, and history notes for the Irizar logo.

What does the Irizar logo mean?

The Irizar logo is a wordmark built around the company name, so its meaning comes from brand heritage rather than a separate symbol. It represents a Basque coachbuilder founded in 1889 and communicates reliability, engineered quality, and continuity across buses, coaches, and electric mobility systems.

What does the current Irizar logo look like?

The current Irizar logo is a blue horizontal wordmark using rounded, modern letterforms. It is usually presented without a separate crest or pictorial emblem, making the company name the main visual identifier on vehicles, corporate material, websites, and product communications.

How has the Irizar logo changed over time?

Detailed official records of early Irizar logo artwork are limited, especially for the company's nineteenth-century and early coachbuilding years. The modern public identity is centered on a clean blue wordmark, which reflects the company's transition from local coachbuilder to international bus and mobility group.

Can I use the Irizar logo in an app or vehicle database?

Teams can display the Irizar logo in digital products when they have an appropriate asset source and a valid usage basis. For developer integration, Motomarks can help deliver consistent logo assets, but product teams should still verify Irizar's official brand or trademark guidance before publication.

What should teams check before using the Irizar logo commercially?

The Irizar name and logo are brand identifiers, so commercial use should be reviewed against the manufacturer's official brand, media, or trademark requirements. Teams should avoid altering colors, proportions, or letterforms unless official guidance permits it, and should not imply partnership or endorsement without authorization.

More logos from Spain

Nearby manufacturer pages in the Motomarks index, useful when a product needs more than one mark.

Abadal logoAbadalF. Abadal y Cía.CUPRA logoCUPRASEAT S.A.Hispano Suiza logoHispano SuizaHispano Suiza Cars S.L.Pegaso logoPegasoEmpresa Nacional de Autocamiones, S.A.SEAT logoSEATSEAT, S.A.Spania GTA logoSpania GTASpania GTA Tecnomotive S.L.
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