CUPRA

CUPRA Automobiles S.A.

Official Website
Assets
CUPRA full

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Brand Information

Brand Name

CUPRA

Company Name

CUPRA Automobiles S.A.

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API Usage

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GET https://api.motomarks.io/brands/cupra
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What does the CUPRA logo mean?

CUPRA began as the high-performance sub-brand of SEAT and was launched as a standalone brand in 2018. The CUPRA logo moved away from SEAT’s lettering and grille-based motifs to a distinctive, angular copper emblem — a geometric, tribal-inspired mark intended to convey performance and modernity.

The copper color quickly became a signature element of the identity, used consistently across vehicles and marketing to differentiate CUPRA from its SEAT origins.

What color is the CUPRA logo?

The primary color of the CUPRA logo is #B77A57. This color is used across the brand's official logo, emblem, and wordmark assets.

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