Alvis

No definitive, detailed official brand-guideline description of the historical Alvis logo could be located. Alvis was a British car manufacturer established in 1919, noted for high-quality sporting and luxury cars in the interwar and postwar periods and later for engineering and armoured vehicles. The company's visual identity evolved with era-typical enamel and metal badges carried on radiator grilles and boot lids, and many Alvis badges from the 1920s–1960s are characterised by simple lettering and framed shields or circular medallions. After passenger-car production ended in 1967 the Alvis name continued in engineering and military vehicle manufacture, and the marque today is chiefly associated with historic and classic Alvis cars preserved by enthusiast groups and specialist businesses.