Togg Logo & Brand Assets

Türkiye'nin Otomobili Girişim Grubu Sanayi ve Ticaret A.Ş.

The Togg emblem pairs a concise wordmark with a connected symbol that expresses Türkiye's bridge between East and West. Its blue, technology-led identity gives the brand a modern electric-vehicle character while preserving a strong national origin story.

Available as PNG and WebP from a stable Motomarks CDN URL at /img/togg.

Logo
Togg logo
Founded
2018
Country
Turkey
Company
Türkiye'nin Otomobili Girişim Grubu Sanayi ve Ticaret A.Ş.
Headquarters
Gebze, Kocaeli, Türkiye

Live logo URL

The preview and URL stay paired, so the asset you copy is the exact asset on screen.
Togg full

This preview uses a placeholder token until an API key is available.

Add an API key before using this URL

Create or manage a key, then return here to copy a working URL.

Choose the right Togg asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

How to use the Togg logo in an app

Add the published Togg logo to a product with a Motomarks CDN URL, then keep the same asset across sizes, formats, and frameworks.

  1. 1

    Copy the CDN URL

    Start from https://motomarks.io/img/togg. That slug stays stable as Motomarks updates the published Togg assets.

  2. 2

    Choose type, size, and format

    Set type to full, badge, or wordmark when that variant exists. Add size (xs through xl) and format (png or webp) as query parameters.

  3. 3

    Add a publishable API key

    Append your pk_ key for production CDN requests. Secret sk_ keys stay on the server for JSON API calls.

  4. 4

    Drop the URL into your UI

    Use the URL in an img, Image, or native image loader. Keep alt text specific, such as "Togg logo".

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/togg?token=YOUR_API_KEY"3  alt="Togg logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/togg
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about Togg.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

Togg was founded in 2018 as Türkiye's mobility technology brand and introduced its first public vehicle concepts in December 2019.

The brand identity uses a clean Togg wordmark together with a symbol formed from two converging shapes, commonly described by the company as representing the meeting of East and West and the connection between people and technology. Its blue-led visual identity reflects the brand's Turkish origin, especially the Gemlik production base, and its positioning around electric mobility and connected digital services. As Togg moved from concept vehicles to the T10X production SUV, the logo remained minimal, digital-first, and suitable for vehicle badges, app interfaces, charging services, and corporate communications.

First color in the reference palette

Motomarks records #003B71 as the primary Togg reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the Togg logo in use today.

Origins

Türkiye'nin Otomobili Girişim Grubu Sanayi ve Ticaret A.Ş., known as Togg, was established in 2018 to develop Türkiye's first domestically developed electric vehicle brand. The founding shareholders brought together industrial, telecommunications, technology, and business-chamber interests, reflecting Togg's role as both an automaker and a connected mobility company.

Public debut and identity launch

Togg presented its first concept vehicles in December 2019, including an electric SUV and sedan concept. The early public identity established the Togg name, a simple modern wordmark, and a blue graphic language associated with technology, mobility, and the brand's Turkish origin.

Gemlik production and T10X

Togg built its production campus in Gemlik, Bursa, and began customer deliveries of the T10X electric SUV in 2023. The production era reinforced the logo's role across physical badges, vehicle displays, mobile services, and corporate communications, supporting Togg's positioning as a mobility ecosystem rather than only a traditional car manufacturer.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

2019

Public Togg identity

The early public identity used the Togg name in a clean, rounded wordmark with a blue corporate appearance. The accompanying symbol used two opposing, converging forms to suggest connection and movement.

Reason for redesign: The identity was introduced for the brand's public launch and first concept vehicle presentation.

2022

Production-era application

As Togg prepared for series production, the logo was applied more consistently across vehicle badging, the Gemlik campus, digital interfaces, charging and mobility services, and corporate communications.

Reason for redesign: The production phase required a flexible identity system suitable for vehicles, software, retail touchpoints, and public-facing services.

What to preserve in production

Shape, color, and type cues that keep Togg recognizable at app scale.

Composition

The Togg identity is built around a short lowercase-style wordmark and a compact geometric symbol. The composition is simple, horizontal, and highly legible, making it suitable for automotive badging as well as software interfaces.

Symbol

The symbol is commonly interpreted as two forms moving toward each other, expressing connection, dialogue, and the meeting point between East and West. This aligns with Türkiye's geographic and cultural position and Togg's ambition to connect vehicles, people, devices, and services.

Lettering

The wordmark uses rounded, modern letterforms that soften the technical character of an electric mobility brand. The repeated circular forms in the name create rhythm and help the short brand name remain memorable in digital contexts.

Color

Blue is central to the Togg identity and is associated with technology, trust, mobility, and the brand's Gemlik story. Dark blue applications give the mark enough contrast for vehicle, web, and corporate use.

Shape

The logo uses clean curves and geometric balance rather than a traditional shield or heraldic automotive badge. Its compact proportions support use on vehicle noses, steering-wheel centers, mobile app icons, and signage.

Heritage

Togg is a young brand, so its heritage is tied less to decades of motorsport or manufacturing lineage and more to Türkiye's national electric vehicle initiative. The logo was designed to establish a new domestic mobility identity from the start.

Market context

The identity carries cultural significance because Togg represents a Turkish-developed electric vehicle brand with a public mission to build domestic automotive and mobility technology capability. The East-West symbolism connects that mission to Türkiye's broader geographic identity.

Design logic

Togg's design philosophy favors simplicity, connectivity, and digital adaptability. The logo avoids complex ornamentation so it can function consistently across physical cars, connected services, screens, mobile apps, and charging-related touchpoints.

Where teams place it

Common product surfaces where Togg assets need to stay clear, consistent, and fast.

Vehicle badging

Vehicle owners

The Togg mark appears on vehicle exterior and interior touchpoints, where it needs to remain readable at small sizes and under varied lighting conditions.

Digital vehicle services

App users

The logo is used across connected mobility services, mobile interfaces, and account experiences where a simple, high-contrast identity is important.

Retail and corporate communications

Customers and media

The Togg identity appears in showrooms, public announcements, event materials, and corporate presentations connected to the brand and its Gemlik production operations.

Developer integrations

Developers

Product teams may use standardized Togg brand assets in comparison tools, vehicle databases, fleet platforms, and marketplace interfaces, subject to trademark and brand-usage rules.

Common questions about the Togg logo

Format, usage, attribution, and history notes for the Togg logo.

What does the Togg logo mean?

The Togg logo is associated with connection, mobility, and the meeting of East and West, a theme that reflects Türkiye's geographic identity. Its paired geometric forms support the brand's message of linking people, technology, vehicles, and digital services within a connected electric mobility ecosystem.

What does the current Togg logo look like?

The current Togg identity uses a concise modern wordmark and a compact geometric symbol, usually presented in a blue-led corporate color system. The design is minimal and digital-friendly, which helps it work on vehicle badges, app interfaces, signage, web pages, and connected mobility services.

When was the Togg logo introduced?

Togg introduced its public brand identity around the December 2019 reveal of its first concept vehicles. The logo and name became central to the brand as it moved toward production at the Gemlik campus and began deliveries of the T10X electric SUV in 2023.

How should product teams display the Togg logo in digital products?

Product teams should use a clear, unmodified Togg logo asset with enough contrast and spacing for legibility in vehicle listings, comparison tools, and mobility interfaces. Motomarks can help deliver normalized PNG, WebP, and API-ready assets, but teams should still follow Togg's official trademark and brand guidance.

Is the Togg logo a trademark?

The Togg name and logo are brand identifiers of Türkiye'nin Otomobili Girişim Grubu Sanayi ve Ticaret A.Ş. Teams that plan to use the mark commercially should check Togg's official brand, media, or trademark guidance and avoid implying sponsorship, approval, or partnership without permission.

Nearby manufacturer pages in the Motomarks index, useful when a product needs more than one mark.