Askam Logo

Askam Kamyon İmalat ve Ticaret A.Ş.

The Askam emblem reflects a practical Turkish commercial-vehicle identity shaped by truck production, utility and manufacturing heritage. Its direct wordmark style gives the brand a functional, industrial character rooted in its Chrysler-era origins.

Available as PNG and WebP from a stable Motomarks CDN URL at /img/askam.

Founded
1962
Country
Turkey
Company
Askam Kamyon İmalat ve Ticaret A.Ş.
Headquarters
Istanbul, Turkey
Parent
Çiftçiler Holding
Official website

Updated Jun 29, 2026

Live logo URL
The preview and URL stay paired, so the asset you copy is the exact asset on screen.
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Askam full

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Create or manage a key, then return here to copy a working URL.

Choose the right Askam asset

Start with the shape that fits the slot, then tune size and format in the URL.

Full logo

Best for directories, marketplace cards, comparison pages, and any surface where the complete mark has room to breathe.

Badge

Best for compact UI: filters, tables, saved vehicles, mobile lists, and favicon-like brand slots.

Wordmark

Best when the manufacturer name needs to stay legible in headers, partner lists, and editorial pages.

How to use the Askam logo in an app

Add the published Askam logo to a product with a Motomarks CDN URL, then keep the same asset across sizes, formats, and frameworks.

  1. 1

    Copy the CDN URL

    Start from https://motomarks.io/img/askam. That slug stays stable as Motomarks updates the published Askam assets.

  2. 2

    Choose type, size, and format

    Set type to full, badge, or wordmark when that variant exists. Add size (xs through xl) and format (png or webp) as query parameters.

  3. 3

    Add a publishable API key

    Append your pk_ key for production CDN requests. Secret sk_ keys stay on the server for JSON API calls.

  4. 4

    Drop the URL into your UI

    Use the URL in an img, Image, or native image loader. Keep alt text specific, such as "Askam logo".

Use it in any stack
One keyed Motomarks URL works in plain markup, component frameworks, native image loaders, and API-backed views.
logo.html
1<img2  src="https://motomarks.io/img/askam?token=YOUR_API_KEY"3  alt="Askam logo"4  width="128"5  height="128"6  loading="lazy"7/>

Need more than the image?

Fetch the brand record when your UI also needs metadata, ordered colors, or attribution context.

GET https://api.motomarks.io/brands/askam
Authorization: Bearer YOUR_SECRET_KEY
Read the API docs

Reference

More about Askam.

Brand history, logo changes, color notes, usage examples, and common questions.

What makes this mark recognizable?

Identity cues, heritage, and visual details to keep in mind before the asset lands in your UI.

Askam was a Turkish commercial vehicle manufacturer with roots in Chrysler Sanayi A.Ş., established in the 1960s to build trucks and light commercial vehicles in Turkey. For much of its early life, the company used licensed Dodge, Fargo and DeSoto identities rather than a single independent Askam emblem.

The Askam name later appeared as the company’s own brand, typically represented by a straightforward uppercase wordmark suited to truck badging, dealer signs and industrial documentation. Publicly available information on formal logo redesigns is limited, so the brand identity is best understood through its transition from licensed American truck marques to a domestic Turkish commercial vehicle name.

First color in the reference palette

Motomarks records #E30613 as the primary Askam reference color, with any alternate swatches listed in the color reference and API response.

How the mark got here

The identity shifts that explain the Askam logo in use today.

Origins

Askam's roots trace to Chrysler Sanayi A.Ş., established in Turkey in 1962 to manufacture and assemble commercial vehicles. The company produced vehicles associated with Chrysler's commercial marques, including Dodge, Fargo and DeSoto, for the Turkish market. This background gave the later Askam name a strong connection to work trucks and local industrial production.

Independent Askam identity

After the Chrysler-linked era, the company operated under the Askam name and continued to focus on trucks, pickups and commercial vehicles. The Askam identity was used on locally marketed vehicles and promotional materials, replacing the earlier reliance on Chrysler-associated badges. Its branding was utilitarian, reflecting a manufacturer built around practical fleet and cargo use.

Later years

Askam faced financial and market pressures in the 2000s as Turkey's commercial-vehicle sector became more competitive. The company eventually ceased to be a significant active manufacturer, leaving the Askam name primarily as a historical Turkish truck brand. Surviving references to the marque are most often found in used-vehicle listings, enthusiast discussions and historical automotive records.

When the logo changed

A compact record of redesigns, visual turns, and the reasons the mark moved.

1962

Chrysler, Dodge, Fargo and DeSoto era

The company's earliest vehicle identity was tied to Chrysler-associated commercial vehicle badges rather than a standalone Askam consumer brand.

Reason for redesign: The Turkish operation began as a licensed manufacturing and assembly business connected with Chrysler commercial-vehicle branding.

2000s

Askam wordmark identity

The later Askam identity used a direct wordmark treatment for corporate and vehicle branding, suited to a truck manufacturer with a functional market position.

Reason for redesign: The Askam name became the company's own market identity after the business moved away from Chrysler-linked marque presentation.

What to preserve in production

Shape, color, and type cues that keep Askam recognizable at app scale.

Composition

The known Askam identity is centered on the brand name, using a simple wordmark approach rather than a complex pictorial badge. This gives priority to legibility on trucks, grilles, sales documents and dealer signage.

Symbol

Askam's logo symbolism is primarily name-based. It represents continuity from a Turkish commercial-vehicle manufacturer rather than relying on an animal, crest or abstract engineering symbol.

Lettering

The wordmark style communicates utility and industrial directness. Its visual value comes from clear lettering that can be recognized on vehicle fronts and in fleet contexts.

Color

Publicly available Askam branding is most often associated with strong, high-contrast corporate colors, especially red and blue treatments in wordmark reproductions. Because no current official brand guideline is widely available, exact official color specifications should be verified before production use.

Shape

The logo's shape language is horizontal and text-led, making it suitable for truck badges, brochures and service documentation. The format supports readability across wide vehicle surfaces.

Heritage

The identity carries the legacy of Chrysler-era commercial-vehicle manufacturing in Turkey while presenting Askam as a domestic truck brand in its later years.

Market context

Askam has significance in Turkish automotive history as part of the country's commercial-vehicle manufacturing development. Its branding is remembered more for trucks and working vehicles than for passenger-car lifestyle imagery.

Design logic

The design philosophy is functional, durable and fleet-oriented. It favors straightforward recognition over luxury cues or decorative symbolism.

Where teams place it

Common product surfaces where Askam assets need to stay clear, consistent, and fast.

Vehicle badging

Vehicle owners and operators

Askam branding appeared on trucks and commercial vehicles where clear recognition was needed on grilles, body panels and rear sections.

Parts and service references

Mechanics and parts suppliers

The Askam name remains useful in parts catalogs, service records and used-vehicle documentation for identifying model lineage.

Used commercial vehicle listings

Buyers and fleet managers

Askam branding is commonly encountered in resale listings and historical references for Turkish trucks and light commercial vehicles.

Automotive history databases

Researchers

The logo and name are used to classify Askam as a Turkish commercial-vehicle marque with Chrysler-era roots.

Common questions about the Askam logo

Format, usage, attribution, and history notes for the Askam logo.

What does the Askam logo mean?

The Askam logo is primarily a wordmark, so its meaning comes from the company name and its Turkish commercial-vehicle heritage. It does not have a widely documented symbolic emblem. The identity is associated with practical truck manufacturing, local production and the brand's transition from Chrysler-linked operations to an independent Askam name.

What does the current Askam logo look like?

The best-known Askam identity uses the brand name as a clear wordmark rather than a detailed crest or pictorial symbol. Public examples usually show a functional, horizontally oriented mark suited to trucks, dealer materials and service documentation. Exact artwork and colors should be verified from original manufacturer material when accuracy is required.

How did the Askam logo history develop?

Askam's brand history began with Chrysler Sanayi A.Ş., founded in Turkey in 1962, when vehicles were marketed with Chrysler-associated Dodge, Fargo and DeSoto identities. The Askam name later became the main corporate and vehicle identity. Public records do not document a detailed sequence of logo redesigns.

Can the Askam logo be used in digital products?

Product teams should treat the Askam logo as a manufacturer trademark and verify usage rights before displaying it in an app, marketplace, database or configurator. For implementation, use a clean, source-verified vector or high-resolution mark when available. Motomarks can help with consistent asset delivery once rights and source accuracy are confirmed.

Where should teams check official Askam logo or trademark guidance?

Because Askam is no longer active as a mainstream manufacturer and public brand-guideline material is limited, teams should consult original company documents, archived manufacturer materials, trademark records or rights holders before commercial use. Do not assume that historical vehicle branding is free to reuse in marketing or software products.

More logos from Turkey

Nearby manufacturer pages in the Motomarks index, useful when a product needs more than one mark.

Atkinson logoAtkinsonAtkinson Vehicles LtdBedford logoBedfordBedford VehiclesBharatBenz logoBharatBenzDaimler India Commercial Vehicles Pvt. Ltd.DAF logoDAFDAF Trucks N.V.Eicher logoEicherVE Commercial Vehicles LimitedFUSO logoFUSOMitsubishi Fuso Truck and Bus Corporation
Browse the logo library →API docsPricing