Belgee is the automotive brand associated with the Belarusian-Chinese BELGEE manufacturing venture, created to localize Geely-based passenger vehicles for Belarus and nearby markets. The brand identity is relatively recent compared with older car marques, so its logo history is short and centers on a modern wordmark rather than a long-running heraldic emblem.
The current Belgee branding uses a clear Latin-script name treatment, typically presented in red, giving the marque a direct, contemporary appearance suited to dealer signage, vehicle badging and digital retail.
First color in the reference palette
Motomarks records #E30613 as the primary Belgee reference color, with any alternate swatches listed in the color reference and API response.